Guides & insights
Vector Artwork Guides
Practical, plain-English guides to vector files, logo redraws and preparing artwork for printing, signage, embroidery, vinyl and laser production.
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What Affects the Cost of Vector Tracing?
Why does one logo redraw cost more than another? Complexity, source quality, lettering, colours, formats and deadlines all play a part. Here’s what changes the price.
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Outsourcing Vector Work: A Guide for Print Shops and Agencies
Customers send blurry JPGs every day, and redrawing them in-house eats production time. Here’s how print shops and agencies can outsource vector work without losing quality…
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What to Send Your Printer: An Artwork Checklist
Most print delays start with one email: “Can you send a vector file?” This checklist covers the files, colours, sizes and details printers and sign makers…
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CMYK, RGB and Pantone Explained for Logos and Print
Your logo looks bright on screen and dull on paper? Here’s a plain-English guide to RGB, HEX, CMYK and Pantone, and which colour references to keep…
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SVG vs DXF for Laser Engraving, CNC and Cutting Machines
Both SVG and DXF can drive a laser, CNC router or cutter, but they come from different worlds. Here’s how they differ, which to choose, and…
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Turning an AI-Generated Logo Into a Real Vector File
AI image generators can produce striking logo ideas, but they deliver pixel images, not vector files. Here’s why AI logos need rebuilding before production, and what…
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Only Have a Screenshot of Your Logo? Here’s What to Do
Lost the original logo files and only have a screenshot, a photo of a sign or a tiny JPG? You can usually still get a clean,…
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How to Tell If a File Is Really Vector (Before You Send It to a Printer)
A file ending in .eps, .pdf or .svg is not automatically vector. Here are four quick checks that tell you whether your logo will scale cleanly,…
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Screen Printing, Embroidery, Vinyl or Laser: How Production Changes Your Vector Artwork
A vector file that looks perfect on screen can still cause problems in production. Here is what screen printers, embroiderers, vinyl cutters, laser shops and sign…
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Raster vs. Vector: Why Your Logo Looks Blurry When You Enlarge It
JPG and PNG logos are made of pixels, so enlarging them makes edges soft and blocky. Vector artwork is made of paths, so it stays sharp…
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